This Friday Adapt will be taking part in 2 events along with some of our party throwing colleagues. (40) Days of Summer, hosted by Hometown Heroes will be taking place at 111 Minna, and will feature the legendary Shortkut as well as The LES on the tables. Also check for live video coverage by Socialush.tv. Over at Mission rock our good friends at Breaking Point are celebrating 2 years, so come out and support. All you really need to know, however, is there will be Adapt giveaways at both events. Come by, say hi. See you Friday.

As if that wasn’t enough fun, you can get your socializing on this Thursday as well as our ladies at Made Jewelry celebrate the launch of Made Mix Vol. 4 with DJ Tap, also in SF. See flyer for all the juicy deets. Congratulations ladies!

We here at Adapt hope you are enjoying your Summer. We apologize for the lack of updates–the Fall 2010 collection is nearing. Between perfecting designs, making sure production is on track, and shipping product out to you, our valued customer, sometimes blogging can get lost in the shuffle. Expect more frequent updates from us over the next few weeks as the new season comes closer. As always drop us a note if you feel like it. PEACE -Top Pidge

A few new ladies V-neck tees and Crewneck sweatshirts are now up in the shop. Enjoy!

Enjoy your weekend. We want to make it a little sweeter by offering 20% off your next order in the shop. Use code 4TH at checkout, good through Monday.

Some items we recommend? Summer of Love, The Logomatic Fitted, or for the ladies, how about a Hopie collab tee? Happy 4th.

Catch us this Saturday at the Grind Time stage, part of the Bay Area leg of the Vans Warped Tour. Exclusive product and special deals will be on hand. See you Saturday.

A weekend back we spotted none other than our good friend ABI coming from a Battle of the Bay session (Giants swept), decked in our women’s State of Mind tank. We haven’t mentioned her on the blog as of yet but she is a formidable blogging force herself, writing for no less than 3 popular blogs. So ladies, if you don’t follow her yet, get familiar.

The first is her personal blog, Girls are the New Boys where she describes herself as such- “Fashion is my passion and writing is my bitch. Love to cake, but I rather bake … $bread$.” Good heavens. Second, she is the voice of the Dear Abi column over at the Hellz Blog, giving refereshingly frank advice to men and ladies alike. You are guaranteed an entertaining and informative read. And lastly, of which she seems to be the most averse to discussing, is her work over at Top-Ten Twilight fan site What The Forks?! where she talks about….Twilight stuff. So yeah, nuff said…check her out.

Today we bring you our Logomatic fitted cap. We kept this very simple and to the point — crisp black, with white 3D logo embroidery in the front, stitched pigeon logo at back and feather at the side. The underbill uses a black synthetic leather, and custom inside taping.

Pick one up HERE.

Our homie Anthony over at GameSpot sent us over this image he screen-capped off his TiVo of Friday night’s Giants/A’s game. Always nice to see the gear represented in the wild. Oh yeah, and if that is you, shoot us an email within the next week (with subsequent photo proof it is you) and we’ll get you something else to go with that City is Alive II tee.

Available now.

Black

White